Research Hub

The benefit of real time market intelligence

Red23 invests in local, regional and national research. Our research team is focused on delivering real time market intelligence to our clients. We are not a consultancy, rather an exclusive service to our partners.

Red23 offers both economic analysis and growth area expertise - fundamentals to a competitive project strategy. We also provide our developer partners with tailored market research and monthly competitor dashboards to help monitor the competitive landscape.

Red23 Research Hub | Feb.’21

• Trend: demand for larger land sizes.
• 12.5x28m conventional land size the most popular.
• Land prices remain at its most affordable, median land price of $322,000.
• Casey records YoY price growth of 6.97%.
• Victorian economy rebounding and predicted to be the fastest growing in Australia.

Red23 Research Hub | Jan.’21

• Nearly 15,000 land sales were made in 2020, doubling 2019.
• Largest land sales increase were in Whittlesea (129%), Melton (+123%) and Mitchell (+82%).
• Land prices remain at its most affordable, median land price of $322,000.
• Casey land price highest, over $360,000.
• Consumer Confidence rebounded, highest level since Oct 2010.

Red23 Research Hub | Nov.’20

• Melton, Wyndham and Casey made up 58% of sales year to date.
• Melbourne growth area land price of $318,000 and a Greater Geelong median land price of $285,000.
• Quarter 4 forecasted to stabilise and may dip in light of the holiday season.
• High sales volumes experienced in 2020 give confidence for new project launches in 2021.

Red23 Research Hub | Oct.’20

• Consumer confidence rebounded in September with the time to buy a dwelling index highest in 12 months. 
• Land is taking and average of 5 months to sell from the time it is released to the market.
• The City of Melton had the highest amount of sales in quarter 3 and in 2020 to date.
• Hume prices remaining strong with both MoM and YoY increases of 1.19%.

Red23 Research Hub | Sept.’20

• Consumer confidence rebounded in September.
• New Loans to households in Victoria rose 5% MoM whilst yearly change was 5.2%.
• Most popular land size 301 to 400sqm.
• August median land price increased marginally to $321,023.
• Uplift in activity anticipated in the latter part of the spring season.